Poster Primary Research (Publishing)

Primary Research

Poster	The Terminator
Location	College Campus
Fonts	Capital Letters, futuristic, San Serifs and tight letter spacing.
Colours	Red, silver and black.
Size	Portrait format - one sheet.
Constituent elements	Stars, logo, production logo, title, the terminator, production information. Made up of two images – Body and hand.
Style	Futuristic, modern, Sci-Fi.
Artistic or commercial	70% Artistic, 30% Commercial.
Target Audience.	Male, Female, over 25, under 25 (four quadrants). Appeals to passive and active spectators.

 

Poster	Lord of the Ring Trilogy Poster
Location	College Campus.
Fonts	Serifs - decorative strokes. All upper case, tight letter spacing.
Colours	Gold, middle earth tones.
Size	Landscape, Quad.
Constituent elements	Logo/title, different characters, production details - really small text. Over 10 images…
Style	Old, medieval, fantasy
Artistic or commercial	90% Artistic, 10% commercial.
Target Audience.	Four quadrants. Appeals to passive and active spectators.